Browse all latest podcasts published on plugin.fm

  • Promotion Through Education: How Courses Can Help You Grow Your Software Business

    Chris Badgett is the co-founder and CEO of LifterLMS, a popular LMS (learning management system) plugin for creating, launching, and scaling courses. So far, LifterLMS has helped achieve 8 million+ enrollments and 12 million+ completed courses and lessons. Chris is rightfully regarded as one of the leading voices in open-source eLearning and educational technology and discusses how software product creators can benefit from marketing through course creation.
  • Love, Marriage & Bootstrapping: Kim & Jason Coleman on Building a Software Company With Your Spouse

    Kim Coleman and Jason Coleman are two entrepreneurs who have shared the journey of building a software company. However, their mission has been much more than a professional partnership. They’re a married couple with two kids who’ve built a successful company and several software products together. In this episode, they discuss navigating personal and professional challenges while maintaining a harmonious marriage.
  • Matt Mullenweg on the Challenges and Successes of Building a Remote-First Company

    Matt Mullenweg is the visionary co-founder of WordPress and Automattic. The former is the biggest CMS in the world powering 43% of the internet, while the latter is one of the biggest remote global companies, employing 2000 workers and valued at $7.5 billion. Matt shares his insights and advice about navigating the challenges of a remote-first company and working with distributed teams — ranging from accountability and compensation to hiring and productivity.
  • Educational Marketing, AI, and SEO in 2024: Rand Fishkin Unleashes the Strategies You Need

    Rand Fishkin is an instantly recognizable name in the world of search engine optimization (SEO) and educational marketing. He wears many hats (or crowns) including entrepreneur, creator, and co-founder of two successful startups: Moz (a $45 million/year business) and SparkToro. He also authored and released Lost and Founder, a personal memoir chronicling the trials and tribulations of his startup journey. Rand shares his educational marketing, AI, and SEO tips for entrepreneurs in 2024.
  • From WordPress to YouTube Stardom: Jamie Marsland’s Journey of Growing an Audience and Building a Brand

    Jamie Marsland is a WordPress plugin creator, educator, and YouTube star who knows a thing or two about building a brand and growing an audience. He founded Pootlepress in 2010 and went on to grow his YouTube channel from zero to 11k subscribers in less than three years by uploading free, high-quality tutorial-style videos every week. In this episode, Jamie explains how his YouTube endeavor has grown his business and helped to establish him as an authority in the Gutenberg era.
  • From Great Idea to Greater Brand: Hadas Golzaker on Why Product Makers Have to Keep Branding in Mind

    Hadas Golzaker is a Senior Brand Manager at Elementor. She has more than a decade of experience in branding, with expertise in UI, UX, and web design. Elementor underwent a major rebranding with help and direction from an external agency in 2021, and Hadas played a key role in telling the company’s story. In this episode, Hadas explains why product makers need to consider branding — from the early stages of a product idea, all the way through to market fit, launch, and growth.

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